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Habits
How to boost your productivity by using the power of habits?
You’ve taken the choice to stop smoking cigarettes! Perhaps it’s eating junk food! In a few weeks, everything is going well. You’re happy with yourself. However, after a while, you feel a craving that overwhelms you. Before you are aware, you’re back to the old ways of life.
Do you recognize the familiarity? If so, then you have a good understanding of the power of habits.
Where is the power of habits originate? Habits penetrate deep into our brains and psyche. They impact life in a variety of ways. But, while they can help us live our lives a lot simpler – imagine that you’d have to figure out the best way to open a door each time you come across one – they can create problems and cause havoc in our lives.
If you understand how habits operate and how they affect you, you can defeat their influence. So let’s dive into this world of routines!
This blog will help you discover
Why anticipation is at the base of habit formation
What do marshmallows that resist are telling us about habits and
What is the LATTE method is?
Habits are simple cue-routine-reward loops that reduce effort
In the early 1990s In the early 1990s, researchers from MIT were investigating mice to find out more about how habits form within the brain. The mice were required to navigate their way to an item of chocolate placed at the top of a maze shaped like a T. Utilizing specialized equipment, researchers could monitor their brain’s activity mice as they made their way towards the chocolate.
When the mice were introduced to the maze, their brain activity sped up. They could smell chocolate and began looking for it. The researchers then repeated the test they noticed something intriguing.
As the mice became aware of the location of the chocolate and remembered the best way to get there – take a straight path and then turn left, their brain activity slowed down.
The process of turning an action sequence into an automatic routine is referred to in the field of “chunking,” and it is the foundation of the entire process of habit formation. The evolutionary function of this process is straightforward and vital: it permits the brain to conserve energy and complete everyday tasks more efficiently.
Therefore, an action that requires focus initially, such as searching for a chocolate bar in a maze or getting away from the road, gradually becomes a simple habit. According to a paper published in 2006 by a researcher from Duke University, as many as 40% of the activities we do each day depend on our habits.
In general, every behavior can be broken down into three parts:
Cue: In the beginning, you detect an external trigger – like an alarm clock that rings. This causes a surge in your brain’s activity. In contrast, your brain determines the best habit to use for a particular situation.
Routine: Then comes the routine, or what you’re used to doing in response to this specific cue. You go to the bathroom and then brush your teeth while your brain is almost on autopilot.
Reward: The reward is the reward of a sense of accomplishment or, as in this instance, the sensation of minty fresh mint inside your mouth. The overall activity of your brain increases once your brain has registered the success of the task. It also reinforces the connection between the trigger and the routine.
Habits are incredibly durable. In certain instances, those with severe brain injuries may still be able to maintain their old routines. Brain injuries typically are visible in brain scans as a distinct zone of damage. But the damage to the brain goes beyond the visible damage. Consider Eugene, who suffered severe brain damage due to Encephalitis. I asked out the door leading towards the lounge room kitchen, and he could not perform the task. However, when asked what his plan of action was as if he were hungry, he ran right into the kitchen and took the jar of nuts from a cabinet.
Eugene may have done this because forming and maintaining habits occur in the basal ganglia, tiny neurological structures embedded deep within the brain. Thus, even if the rest of the brain is injured, the basal ganglia can perform typically.
However, this implies that even if you succeed in kicking a harmful addiction, such as smoking cigarettes, you’ll always be at risk of returning to it. For example, people who quit smoking cigarettes who stay abstinent for a minimum of two years face a chance of relapse of 2 to 4 percent every year during the second through sixth years. However, this risk is reduced down to less than one percent per year following 10 years abstinence.” states study’s lead study’s author Elizabeth A. Krall, Ph.D.
Habits stick because they trigger the desire.
Imagine this: every afternoon over the last year, and you’ve purchased consumed a sugary, delicious chocolate chip cookie at the cafeteria in your work. Consider it a token of appreciation for the hard-working day.
As several of your acquaintances have stated, you’ve begun losing weight. You decide to get rid of the habit. How do you think you’ll feel the first day when you walk by the cafeteria, without savoring? You’ll likely either indulge in “just one more cookie” or leave with a very grumpy disposition.
It is difficult because you will develop an appetite for reward after the loop of habit. Research conducted in the 1990s by scientist Wolfram Schultz shows how this happens on levels of the brain. Schultz was studying the brain activities of a macaque monkey named Julio, who was learning to do different tasks. In one test, Julio was placed in the chair facing an LCD screen. When specific colored shapes were displayed in the display, his role was to pull a lever. Once he had pulled the lever then, a drop or two of juice from a blackberry (Julio liked the taste of blackberry) would fall onto his lips from the tube.
In the beginning, Julio didn’t pay much at all to the display. However, when he hit the trigger at the perfect time, the brain activity increased, triggering the reward of blackberry juice. As a result, he displayed a robust pleasure response.
As Julio slowly figured out the connection between seeing the patterns in the display, pulling the lever, and consuming the juice from the blackberry, The young man did not simply stare at the screen. Still, Schultz observed that Julio’s brain activity rose similar to when he got the reward when the images were displayed. This means that the brain was anticipating the rewards. This is the neurologic foundation of craving and helps explain why the habit is highly effective.
Schultz changed the experiment. Then, when Julio was pulling the lever and the lever was pulled, either no juice would be released, or it would appear in a weak form. In the brain of Julio, Schultz could now observe neural patterns linked to emotion and anger. Julio became extremely unhappy after not receiving the reward he was expecting, like have if you didn’t get your favorite cookies at the end of the day.
The positive side is that the desire is an excellent way to form good habits too. For example, a study in 2002 conducted by New Mexico State University showed that people who work out regularly actually desire something out of their exercise routines, such as an adrenaline rush in the brain, a feeling of achievement, or the indulgence they indulge in following the exercise. The desire for something is what binds the habit. The cues and rewards aren’t enough.
With the power of habit and the power of habits, it’s not a surprise that brands are determined to develop these cravings in their customers. One of the pioneers of this strategy has been Claude Hopkins, the man who created Pepsodent toothpaste after countless other toothpaste brands had not succeeded. Hopkins offered a reward that generated a sense of craving, specifically the tingling, cool sensation we’ve grown to expect the toothpaste to offer. This sensation didn’t just “prove” that the product did its job in the minds of consumers but also became an actual reward people began to desire.
To alter a routine to change a routine, replace the habit with another one, and be confident in the new.
Anyone trying to quit smoking is likely to tell you: once cravings for nicotine hit. This is why the most crucial rule to stop any habit is to Don’t attempt to fight the urge, instead redirect it to another location. Also, it would be best if you continued to use the same signals and rewards. However, it would be best to alter the pattern of behavior that happens in response to the desire.
Several studies on smokers who quit have demonstrated that through recognizing the signals and rewards associated with the habit of smoking and replacing their routine with one that provides an equivalent reward, such as performing some pushups or eating an item of Nicorette, or just taking a break for a couple of minutes, the chance of remaining smoke-free is significantly increased.
One group that utilizes this technique to significant effect has been Alcoholics Anonymous (AA), which has been able to help up to 10 million alcohol addicts to become sober.
AA requires participants to identify what they desire when they drink. Most of the time, factors such as enjoyment and friendship are more important than drinking. AA will then provide new ways to satisfy these cravings, for example, attending meetings and talking to sponsors about friendship. The goal is to replace alcohol with something less harmful.
But, research on the AA community shows that while this method is generally effective, it isn’t enough. At the beginning of 2000, researchers from the University of California’s Alcohol Research Group noticed a specific pattern in their discussions with AA members. The most frequent answer was that the habit-replacement technique was effective. However, when the event was stressful, the old habits were too powerful to resist regardless of how long the individual had been in the program.
One recovering alcoholic had been clean for many years before his mother called him to inform him that she had cancer. After he hung up at work, he walked out and immediately went to a pub, and later in his own words, the bar became “pretty much drunk for the next two years.”
Research has also revealed that those who avoid relapse and stay sober are based on their faith. This is the reason why religion and God figure prominently in AA theology. However, it’s not the religious element that can help people stay clean. Faith in God can also help people believe that they can self-improvement and makes them more resilient to face stress-inducing life’s challenges.
Change can be made by focusing on keystone behaviors and working towards small wins.
When the former bureaucrat of the government, Paul O’Neill, became the CEO of the struggling aluminum giant Alcoa in 1987 shareholders were uneasy. O’Neill didn’t do much to help by addressing an investor’s meeting at an elegant, luxurious hotel in Manhattan. O’Neill stated that instead of focussing on revenues and profits, the company would make safety at work the top priority. One investor immediately contacted his customers and stated, “The board put a crazy hippie in charge, and he’s going to kill the company.”
O’Neill tried to explain his reasons to the investors, who seemed to be hesitant. There is no way to decrease the number of injuries at Alcoa, the company, he claimed. Yes, the majority of CEOs claim they were concerned about safety at work. However, empty promises will never develop an organizational culture, which will bring about genuine changes.
O’Neill recognized that there are habits in all organizations. He also knew that changing the direction of an organization is about changing the way it operates. He also knew that not all practices are created equal. Certain habits, also known as keystone behaviors, are more significant than others, as adhering to them can have positive results that flow to other areas.
In ensuring that the safety of workers is the priority, workers and managers will have to think about ways in which manufacturing processes can be more secure and what safety recommendations could be best communicated to all. The result will be an efficient and thus profitable production facility.
Despite investors’ initial concerns, the strategy of O’Neill proved to be a significant success. When O’Neill’s retirement was in 2000, Alcoa’s net profit per year was five times higher.
Keystone habits can aid individuals to make changes also. For instance, research suggests that doctors have difficulty convincing overweight people to make a significant shift in their habits. However, suppose patients focus on establishing one leading practice, like keeping a detailed food diary and making a habit. In that case, other positive behaviors begin to grow also.
Keystone habits are based on small victories – that’s small, initial successes that are pretty easy to attain. Establishing a keystone habit will help you believe that progress is possible in all spheres of your life, too. that can lead to a chain reaction of positive changes.
Willpower is one of the essential vital habits to develop
In the early 1960s, scientists at Stanford conducted what would eventually become the most famous research. A group of children aged four were escorted, each one by one, into the room. Within the room was a table that had the marshmallow. The researcher offered each child the option to eat the marshmallow immediately or wait for a couple of minutes and eat the two other marshmallows. The researcher was then gone for about 15 minutes. About 30 percent of the children could not consume the marshmallows in the absence of the researcher.
Here’s the exciting part. After a few years, the researchers tracked down the participants of the study. They found them to be adults and found that those who showed the most willpower and were willing to wait for 15 minutes achieved the top marks in school and were also more prevalent in general and less likely to be addicted to drugs. Willpower, it was apparent, was an essential behavior that can be applied to other aspects of our lives, too.
Recent studies have demonstrated similar results. For example, a study conducted in 2005 about eighth-graders showed that students who had high levels of willpower scored higher grades and had a higher likelihood of being accepted into selective schools.
Willpower is an essential characteristic in our lives. But, as you may have observed, if you’ve attempted to get into a routine of exercise, your willpower is often variable. On some days, going to the gym is effortless, while getting off the couch is nearly impossible for others. What is the reason?
Willpower is just like a muscle. It will eventually wear out. If you wear it out by doing, for example, the tedious document at work, it may not have any willpower left by the time you arrive home. However, the analogy goes more profound when you engage in routines that require resolution – for example, sticking to an adherence to a strict diet, you’ll be able to build your willpower. It’s a form of exercise for willpower.
Other variables can affect your ability to resist temptation. For instance, Starbucks found that all employees could smile and feel happy regardless of their mood most of the time. However, when they were under pressure, such as when a customer started screaming, they’d soon get angry. Based on their research, the executives from the company decided that if baristas had a mental plan for difficult circumstances and planned how to handle the challenges, they could summon enough strength to follow the plan, even under stress.
To aid the customers, Starbucks developed the aptly called LATTE method. It provides a set of steps you can take when you are in a stressful circumstance, such as listening to the client, acknowledging their concerns, taking action, thanking the customer, and then explaining the reason for the problem. By practicing this technique repeatedly, Starbucks baristas learn what to do when faced with a stressful situation and can remain calm.
Studies have also demonstrated that a lack of autonomy can also negatively impact willpower. For example, suppose someone does something in response to a command instead of out of their own choice. In that case, their willpower muscles will be exhausted much more quickly.
Organizational practices could be harmful. However, a crisis could transform them
In November 1987, a commuter at the King’s Cross station in London approached a ticket seller and told him he’d observed a piece of burned tissue on one of the escalators of the building. Unfortunately, instead of investigating the issue of notifying the department that is responsible for safety at fires, the ticket collector didn’t do anything. Instead, he simply went back to his desk, thinking that it was the responsibility of someone else.
This may not be so unexpected. The responsibilities of running this part of the London underground were separated into distinct areas. As a result, employees had developed an organization-based habit of remaining within the boundaries of their department. Over time, it was a complex and hierarchical system of bosses and sub-bosses, each with a strong sense of authority, that had developed. The 20,000 workers in London Underground knew not to interfere with each other’s territory.
On the surface, many companies are battlefields where people compete to participate in the action and win rewards. To maintain peace, we need to develop certain behaviors, like taking care of one’s business.
After the ticket collector was back at his everyday duties, the massive fireball erupted in the entrance hall. However, nobody in the hall was aware of the sprinkler system or had the authority to utilize the fire extinguishers. The rescuers, who were finally called in following an unending series of mistakes made by staff members at the station, reported that the victims had burned so severely that their skin was ripped off when they were touched. As a result, 31 people lost their lives.
The underlying problem of this tragedy was that despite its complex system of responsibility sharing, the London Underground had no single department or employee at the London Underground had an overview and was accountable for the security of passengers.
However, even tragedies like this can have a bright side crisis provides a unique opportunity to change organizational practices through the sense of an emergency.
That’s why good leaders tend to prolong a feeling of crisis or worsen it actively. For example, when investigating King’s Cross station fire, King’s Cross station fire, special investigator Desmond Fennel found that many possible lifesaving measures were proposed years prior and never implemented. When Fennel faced resistance to his ideas, he turned his whole investigation into a mass media event – a situation that led to him implementing the modifications. As a result, every station today has a supervisor whose primary job is to ensure the safety of passengers.
Companies profit from practices when it comes to marketing
Imagine yourself entering your local store. Is there anything you’re the first to notice? Most likely, it’s fresh vegetables and fruits, set out in a plethora of lush piles. If you think about this for one second, it’s not making much sense. Because vegetables and fruits are typically soft and easily damaged by other goods in the cart, they should be placed close to the cash checkouts. However, marketers realized long ago that when we start packing our carts with healthy, fresh items, we’re more likely to buy unhealthy items, such as cookies and snacks, while we shop.
It may seem obvious. But, in reality, retailers have come up with much more subtle methods to influence their customers’ buying behaviors. For example, here’s a shocking fact: most people naturally turn to the right upon entering a shop. This is why stores place their most profitable items on the right side of the entryway.
However sophisticated these techniques are, they do have one major problem: they’re all a one-size-fits-all. They don’t consider the different buying patterns of individuals. In the past decade, however, ever-evolving technology and data collection have allowed for the targeting of customers with incredible accuracy. One of the most successful masters of this art is the American retailer Target that serves millions of customers every year and has terabytes of data on shoppers.
At the beginning of 2000 in the early 2000s, Target decided to use the full power of its data to target a specific segment of people recognized as one of its most lucrative: new parents. However, to gain an advantage over its rivals, Target wanted to do more than just market to new parents. It sought to lure pregnant parents before their children had arrived. To accomplish this, the company began to study pregnant women’s buying habits.
The final approach was so successful that it targeted an unborn teenage girl who had not yet informed her family about the pregnancy. Target offered her coupons for baby-related items, and her father was forced to send the Target manager a visit to make him angry: “She’s still in high school,” said the manager. “Are you doing anything to get her to have a baby? !” When the truth was exposed in the aftermath, it was the scolding dad’s turn.
However, Target quickly realized that many were not happy to be spied on. So to get its baby coupons to be effective, the company devised the best way to hide them in a sea of seemingly random offers on things like wine glasses and lawnmowers; they had to look like the typical, unfocused ones.
When trying to market something innovative, companies try to make it look familiar. For instance, radio DJs can ensure that a new track will become well-known by playing it between two popular songs. Products or new habits are more likely to be popular if they aren’t to be new.
Target received lots of criticism for its insidious approach to marketing. However, this doesn’t mean that it didn’t have enormous success. For example, its focus on pregnant women increased between $44 billion and $65 billion because of its focus on pregnant women. to $65 billion in 2009.
The movement is a result of strong bonds to peers, peer pressure, and new behaviors
In 1955 an African-American woman called Rosa Parks refused to give her bus seat to a white man who was a white man in Montgomery, Alabama. As a result, she was arrested and convicted of trespassing. The events that were the result made her a civil rights iconic figure.
It’s interesting to note that her case, although it’s now the most talked-about, wasn’t unique nor the first. Numerous others had been detained for the same reason. So why did the arrest of Parks result in a bus boycott that ran for more than a whole year?
The first thing to note is that Rosa Parks was incredibly well-liked within the community and had many acquaintances. She was part of numerous groups and societies and was well-connected to everyone from professors to field workers. In one instance, she was as director of her local NAACP chapter. She was also profoundly active in a youth club in a Lutheran church in her home area. She then provided the poor with dressmaking services. Still, She found time to alter dresses for debutantes from wealthy white households. She was so involved in her local community that she even had her spouse occasionally claim that she ate at dinner parties more often than at home.
Parks was called in sociology research as solid ties. That is, she had first-hand connections with many people across the various social groups of her neighborhood. These connections not only helped keep her out of jail but also spread the news about her arrest across Montgomery’s social classes, creating the boycott of buses.
Her friends by themselves could not have lasted an extended boycott. Enter peer pressure. Apart from solid bonds, social spheres can also include weak ties. This means that acquaintances and not friends. It is usually through weak connections that pressure from peers is imposed. If a person’s wider circle of acquaintances and friends supports a cause, it becomes more challenging to eschew.
In the end, support for the boycott started to wane in the black community when city officials started introducing new rules for carpooling that made a living without buses more difficult. That’s when the final element was included: a speech by Dr. Martin Luther King Jr. He urged non-violence and asked participants to forgive and embrace their oppressors. Following this speech, the people started to develop new routines, such as holding church meetings on their own and peaceful demonstrations. They created self-propelling.
We are responsible for changing our behavior
In the year 2008, Brian Thomas strangled his wife to death. He was furious, and he quickly confessed and was charged with murder. His defense? He was suffering from what experts refer to as sleep-related terrors.
Studies have shown that, unlike sleepwalking, in which people may awake from their bed and begin to act out the impulses they have when one suffers from sleep-related nightmares, the brain is shut down and just the first of neurological regions inactive.
Because he was in that state, Thomas believed he was inflicting strangulation on a burglar assaulting his wife. In court, the defense claimed that when Thomas realized that someone was hurting her, it activated an automatic response, the attempt to protect her. In the sense that he was following an unwritten pattern.
In the same year, Angie Bachman was sued by the casino operator Harrah’s in half a million worth of remaining gambling-related debts. It was after she’d been gambling away the value of her house as well as her million-dollar inheritance.
In the courtroom, Bachman argued that she also was doing what she was used to. It was an excellent feeling to gamble, and when Harrah’s offered her tempting invitations to free casino trips, she was unable to resist. (Note that Harrah’s was aware that she was a gambler who had a habit of already declaring bankruptcy.)
In the final decision, Thomas was acquitted. Several, including the judge who tried him, expressed their deep sympathy for the judge. Bachman, however, on the other side, lost her case and was the subject of a lot of public ridicule.
The two Thomas, as well as Bachman, could very well assert: “It wasn’t me. It was my behavior!” So why was only one of them found guilty?
In simple terms, once we are aware of the harmful habit, we have to confront and alter the behavior. For example, Thomas did not realize he could harm anyone while asleep. Bachman did, however, know she was addicted to gambling and could have escaped Harrah’s offer by registering in an exclusion plan that would have prevented gambling businesses from selling their products to her.
Final summary
It isn’t just essential to our lives but is also an essential part of businesses and businesses. Each habit has a cue, routine, and reward loop. The easiest method to alter the routine is to substitute an alternative while maintaining the same reward and cue. Achieving lasting change in our lives is a challenge; however, it is possible to focus on the essential fundamental habits like determination.
There are many different habits to follow however some habits are more effective than others. For example, one keystone habit you can quickly implement is to begin your morning by making your bed. Studies have shown that this practice can boost overall well-being as well as boost your productivity overall.